Monday, March 23, 2009

Franchises for the eCommerce World -Affiliate Programs

One big way to start a business that can help bring in more income for you and your family is a franchise.

It's basically a business in a box!

You buy into a system and they train you and your team. They help you with branding the product or service, help with the best location (they can even make you the exclusive franchise in your area) and they teach you all the aspect of the business.

In return all they ask from you is to follow their system like it's the holy book and apiece of your profits for life!

Most of them like McDonald's cost huge amounts of money. I believe you can't even get a McDonald's franchise anymore.

Let's understand they have done all the leg for you and all you have to do is follow their golden rules.

A business in a box is a great idea. Just add water and watch it grow!

Most of us out there don't have access to that kind of money either!

-But-

Once again the world wide web opens another door for us small time people.

Affiliate opportunities!

You can become an affiliate with numerous companies. the basic idea here is that you look for products and services that you like or use and see if they offer on there website an affiliate program. If they do, you can be in business with them.

Here is our business in a box for the little guy!

Most companies with affiliate programs offer you a small commision for helping to sell their products. You sign-up and get a affiliiate I.D. from them. You can either use one of their neat and tidy ads that they have put together for you with you I.D. inbeded in it or you can make your own. Make sure you follow all their rules so you get credt for your referrals.

Most people out there using affiliate programs as an income stream will just drop the ads around their website for the traffic to see and HOPE that someone bites and that they make money hand-over-fist.

-OR-

Others will have a storefront page on their website and just drop ads all there, with HOPES of getting income from the traffic again.

All of this is called "HOPE MARKETING". Throw up a website and drop some ads on it and HOPE someone passes by...

I have done this "HOPE MARKETING" myself. I still do it when I'm to lazy to do it the right way and I still get the same results to little or no sales at all!

The secret to making affiliate programs work for you and your website is no secret at all!

IT'S CONTENT!

You need to tell your traffic why they need to look at this product, what you benefited from it and how they can benefit from it!

In other words don't just drop the ads on your website. Give them a little commercial, give it life and give it some love!

People need and want reasons to buy things. They like it when friends tell them about product and when friends make a recommendation other friends will buy!

How do we make friends on the internet?

By good rich content!

It always comes down to content.

You may not even buy some of these products, but you can explain what you like about it, how it makes you feel and how you would love to use it.

All I ask of you is "NOT" to just drop the ads onto your website.

Now, go out there and start looking for affiliate programs that are a good fit with you and your website.

Remember to think about how you are going to tell your friends (your site traffic) about these products.

Happy hunting!

*FREE* Affiliate Master Course

Monday, March 16, 2009

How does it Help with Money!

I remember some years back I was trying to sell people into a Prepayed Phone Card MLM. I called up a friend and started to go through the pitch on these cards and he stopped me and talked about how he needed a way to help him with he's mortgage payments and not how to save money on his phone bills.

I tried to explain that if he saved money off the phone bills, then he could use that money to help with the house payment!

He came back with that his phone bills are somewhere around $70 to $80 and that his house payments are near $700 to $800. If you can't help me with that, we have no reason to talk!

At that moment I gave up on ever making him part of my downline and went to the next person on the calling list.

Now, years later and I see that I didn't take into account his needs, his need for help with his mortgage payments. I didn't speak to his money needs!

So, now, I take into account people needs and how can this help them with their money issues.

  • How can this help them?
  • Will it save them money?
  • Will it make them money?
  • WIll it find them noney?
  • Will they need to spend money to make money?
  • How much money must they spend to make this money?
Money, money it makes the world go around!

Lets be up front... to run a business it cost you money and time. As they say, "time is money".

Every thing we do either cost or makes us income. The trick is to make more then you spend. A lot of the time the only way to do this is to spend less. So, we look at our budgets and see what we can do without!

- OR-

You look at how we can bring in more income. You can always get a second or third job, rob a bank or even win the lottery! But, there is only so much time in the day, going to jail isn't an option and the lottery... well we're trying to save money!

-OR-

We can look at making residual income!!

Residual income (also called passive, or recurring income) is income that continues to be generated after the initial effort has been expended. Compare this to what most people focus on earning: linear income, which is "one-shot" compensation or payment in the form of a fee, wage, commission or salary.

The easiest way to understand residual income is by looking at a writer or an author. This person pours their heart and soul into a book. they then give it to a book agent (if their lucky enough to have one), who then goes to some book publishers. If, and this is a big if, if they bite'... you're published!

By some huge chance the book gods out there grant your book a number one best seller spot!!

Now from all this work you get a residual check from the publisher for the rest of your life.

From one book (the initial effort) you generate recurring income.

Unlike a widget which you have to keep making over and over and over again. This widget takes time and effort plus resources to make over and over again!

Now paper books take time and effort and resources to make over and over again! They have to be shipped, people have to be talked into selling them for you and etc. and etc.!

Same idea with music, movies and TV.

But along came the internet, the world wide web! From your home to the whole wide world you can publish in-house your ebook, emusic, emovie and eTV!

Your own homemade recurring income!

Residual Income

Working from home!


Saturday, March 14, 2009

How does it Make You Look and Feel?

Now I'm not talking about beauty products here, unless that's what you are marketing!

I want you to think about how to make your customers get that warm and fuzzy feeling, that favorite old t-shirt feeling about your wonderful product and site.

You NEED these customers on your side. To do this... you first need to be on THEIR side, be their ALLY in the search for content and knowledge. They need to see you as the expert who cares and listens to them. Who gives them a light to follow out of the darkness of the web.

The best way to do this is... CONTENT, rich content, content that search engines like and bring the masses to your website.

On the web content is KING! With brick and mortar (regular storefront) it's location, location and location!

For the web it's content, content and more rich content!

You need to get the masses to your website and you need the search engines out there to help you do so!

Now if you have the money, you can buy advertising and it works! That is until you run out of money and stop buying advertising, then the traffic (customers) dry up and stop coming to your site.

That's why you need... and this is important, YOU NEED TO OWN YOUR TRAFFIC!

I remember reading or hearing an interview with Bill Cosby (The Cosby Show, Storyteller and Comedian) some years ago. He was asked how he had become so successful on TV. At that time he was doing The Cosby Show, which was always in the top ten. He stated the usual things: good writing, good cast and being in the right place at the right time.

Then he mentioned how a few years before all this he ran into a young man who told him where he was going wrong with the branding of himself.

Mr. Cosby looked at that upstart and asked, "what is it that I'm doing wrong?"

That young upstart looked into Mr. Cosby's eyes and told him he keeps renting himself out to the highest bidder. What he needed to do was OWN what "Bill Cosby" did! If you own it... It's yours, you have control!

All I can tell you is that Mr. Cosby became a very wealthy man and control his brand after that talk.

The point being... You need to OWN your traffic and branding. You want to get that traffic for free or at a low cost to you!

All this can lead to saying goodbye to your job and hello to your new life!!

Content + Traffic + Presell = Monetization

The 30-Second Nutshell Version of CTPM


A very simple blueprint to follow.

Wednesday, March 11, 2009

Everyone needs an ally out there!

As soon as we can walk it seems that we want to do it all by ourselves. It almost pains us all to look for help. I know I'm one of those who fall into this category.

What I want to do for you is become an ally out here in this cold super-highway of information!

Everyone wants to sell you on working from home or how you to can make a six figure income from a $14.97 ebook.

What I'm going to do is give you, that's right! For FREE... a blue print on how to make your passion become your roadway to freedom and security.

It's location, location and location for brick and mortar businesses out there. On the web it's content, content and content.

Content is king on the web!

To reign here you need good content, passionate content and content that will drive the search engines towards you.

So, what is your passion?